Cheers to a Great 2017!
To say 2017 was a big year for Original Philly could be seen as a bit of an understatement. Sure, we made some headlines in November with the announcement that our family-run business was joining another, larger family of sorts: the unrivaled Tyson Foods company and collection of brands and household favorites.
But lots of good things happened on the way to that exciting news.
For starters, in March we helped celebrate the world-wide phenomenon that is the Philly Cheesesteak on National Cheesesteak Day.
Highlights of the busy spring show season included the DOT showcase in St. Louis in mid-May, as well as several events throughout the Mid-Atlantic region.
In late-May, we trekked back to the Midwest, this time to Chicago for our 21st NRA Show. The National Restaurant Association gathering is one of the food business’ marquee events, with thousands of vendors and attendees congregating to sample, savor, and (of course), to sell. Over the course of the NRA, we served up 6,400 cheesesteak samples to hungry show-goers.
Also in May, we were honored to make USA Today’s list of the best ballpark food in America—number 2, in fact—with their recognition of Campo’s Philly Cheesesteak at Citizens Bank Park, home of our Philadelphia Phillies. (Original Philly is equally proud to be the Official Cheesesteak Provider of the Phillies and their home stadium.)
Over the summer, we introduced our first Halal product: Original Philly Halal Certified Seasoned Beef Sandwich Slices, certified by ISWA.
Though it felt like a sweltering summer day, the 3rd annual Philly Cheesesteak & Food Fest took place in South Philly (naturally) in late-September. As usual, Original Philly was in the middle of it all, sharing thousands of cheesesteak appetizers to excited carnivores, along with a new photo booth where folks waited for their turn to ham it up as the Rocky statue or a “human cheesesteak.”
Also in September, our friends at Papa John’s re-released their Signature “Philly Cheesesteak Pizza” as a follow-up to the original Limited Time Offer that earned them rave reviews in 2016. In Papa’s words, “Better Ingredients. Better Pizza.” That’s why they choose Original Philly!
In addition, our busy September included the season and home openers for our beloved Philadelphia Eagles. The “Philly Phaithful” flocked to South Broad Street to cook up Original Philly ‘steaks in the Linc parking lots before cheering on their team to victory (which has become a common occurrence this year!).
Then, in October, we had a party for our amazing employees which included the dedication of “Nick & George’s Chop Shop,” the new name of our production room—really the heart of the Original Philly operation. The name is a respectful nod to Original Philly Cheesesteak Co. co-founders Nick Karamatsoukas and George Kontodemos.
Of course, throughout the year, we were also thrilled to welcome many new customers, as well as to continue serving the many relationships and loyal supporters that have made Original Philly a category leader for so long.
And while we were busy with all of that, we even made time to begin renovations on our main headquarters in Northeast Philadelphia!
Suffice to say we are gearing up for another big year in 2018. Our alliance with Tyson represents new and accelerated growth opportunities for the business, while we remain steadfast in our decades-old commitment to delivering the very best quality products.
Here’s to the future!